“The exciting new Plymouth!”
“An entirely new experience in riding and driving ease.”
“The thrifty one for ’51!”
“Now, more than ever, one of the 4 lowest
price largest selling cars in America!”
“New flight into the future ... New flair for today!”
“The new American car with the European look.
The 1953 Studebaker Commander V8!”
“The new 1953 Mercury. Farther than ever ahead of its field!”
“Dashing good looks and eager performance keep you far ahead of the field!”
“Hudson for ’53!”
“A fabulous new Hudson Hornet!”